Sustainability in the Air: Conversations, Practical Solutions and Partnership Awards
Wednesday, March 21, 2012
Perhaps it’s the feeling of spring in the air, perhaps it’s just coincidence but the last few weeks have seen a great deal of conversation around sustainability in agriculture and practical steps for engagement up and down the supply chain. Beginning with the Ag Issues Forum in February, and now the Bayer-led Executive Course on “Sustainability in Agriculture,” there have been many interesting discussions and perspectives on sustainable solutions to help ensure a lasting future for generations to come.
And, to further highlight these practical solutions, last week McDonald’s announced its 2012 Best of Sustainable Supply Chain winners. A panel of internal and external experts selected some 50 supplier stories out of 400-plus submissions that best demonstrated sustainability-related achievements in a variety of categories including waste reduction, employee development and community outreach.
McCain Foods, a key supplier of French Fries for McDonald’s, won awards in a number of categories, including one for efforts pertaining to responsible on-farm pest management practices through a web-based Integrated Pest Management (IPM) survey. In partnership with Food LogiQ, Bayer CropScience and the National Potato Council, McCain Foods developed and tested the grower survey to help track and measure pest management practices in an effort to reduce overall pesticide use.
Approximately 175 growers participated in the survey during the summer of 2011, the results of which can be used to identify and share best practices throughout the supply chain.
Thanks to the collaboration among Leigh Morrow at McCain and others in the industry, the on-line platform upon which the IPM survey was conducted has since been broadened, allowing growers to analyze other production data to help identify ways to operate more efficiently while acting more responsibly for the environment.
Bayer CropScience congratulates McCain Foods on its awards and applauds all of the growers that participated this year. Here’s to continuing the sustainability dialogue, sharing of best practices and committing to the journey to do things better every day.