Thursday, January 20, 2011

Bayer CropScience Launches Movento® MPC Insecticide for Florida Citrus

Unique Two-Way Systemic Insecticide Offers Efficacy, Residual Control and Expanded Availability to Florida Citrus Growers

Ft. Pierce, FL (January 20, 2011) —Bayer CropScience today introduced Movento® MPC insecticide during opening day of the 2011 Florida Citrus Show, held this year in Ft. Pierce, FL. Movento® MPC (for “Multiple Pest Control”) is a special formulation of Bayer’s flagship Movento® brand insecticide designed specifically for Florida citrus growers.

“We recognize the many challenges Florida citrus growers face, including the increased pressure to control pests that transmit bacteria and to maintain good tree health within their citrus groves,” said Kevin Adam, Movento® MPC product manager for Bayer CropScience. “The introduction of Movento® MPC will expand the availability of this proven residual systemic tool to provide growers a valuable solution in their battle against Asian citrus psyllid, rust mites and other citrus pests.”

At the same time, Movento® MPC has minimal impact on beneficial insects and natural predators, making it an excellent fit for Integrated Pest Management programs.

Movento® MPC demonstrates tremendous efficacy thanks to its two-way systemic activity within the plant.  After application, Movento® MPC moves upward and downward through the plant tissue, ensuring even and continuous distribution and better overall protection of young shoots, leaves and roots.

The new product is a 1.25 lb. active ingredient per gallon suspension concentrate formulation. It offers a 24-hour restricted entry period and a one-day pre-harvest interval. Movento® MPC should be applied at 16 ounces per acre along with a spray adjuvant that provides spreading and penetrating properties to maximize leaf uptake and systemicity of the active ingredient within treated plant parts.

Maximum Residue Limits (MRLs) for Movento® MPC have been established by Japan, Codex, the European Union, Canada, Mexico and the United States. A comprehensive list of established MRLs can be found online at: www.mrldatabase.com.

For more information contact:

Beth Rode
Bayer CropScience
(919) 549-2030
beth.roden@bayercropscience.com

or

Mark Ingbritson
Porter Novelli
(612) 805-9999
mark.ingbrit@porternovelli.com

Press Release #: USA-BCS-2011-0041

About Bayer CropScience
Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. Bayer CropScience AG, a subsidiary of Bayer AG with annual sales of about EUR 6.5 billion (2009), is one of the world’s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and traits. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of 18,700 and is represented in more than 120 countries. This and further news is available at: www.press.bayercropscience.com.

Forward-looking statement
This news release may contain forward-looking statements based on current assumptions and forecasts made by Bayer Group or subgroup management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports, which are available on the Bayer website at www.bayer.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

Bayer CropScience, 2 T.W. Alexander Drive, Research Triangle Park, NC 27709. Always read and follow label instructions. Bayer, the Bayer Cross and Corvus are registered trademarks of Bayer. Atrazine and Corvus are Restricted Use Pesticides. Corvus is not registered in all states. For additional product information call toll-free 1-866-99-BAYER (1-866-992-2937) or visit our Web site at www.BayerCropScience.us.

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