Monday, May 23, 2011

Ignite Herbicide Label Change Now Provides Greater Value for LibertyLink Soybean Growers

New label approved in time for 2011 applications.

RESEARCH TRIANGLE PARK, N.C. (May 23, 2011) — Bayer CropScience announced today that the EPA approved a new label for Ignite® herbicide in soybeans. LibertyLink® soybean growers now have even greater efficiency and flexibility in their weed management program.

Soybean growers can now apply up to 65 ounces of Ignite herbicide per season in LibertyLink soybeans. Up to 36 ounces per acre of Ignite can be applied in a single application if recommended timing is delayed. And, AMS can be added if conditions are drier or cooler than optimal.

“This label change will improve the efficiency and utility of weed management in LibertyLink soybeans,” said Andy Hurst, product manager for LibertyLink and Ignite herbicide with Bayer CropScience. “Many factors can delay timely postemergence applications. Soybean growers now have the option to use a higher rate of Ignite, as needed. This change is a contributing factor to why LibertyLink is the most reliable option for weed resistance management.”

High-yielding varieties of LibertyLink soybeans are available in multiple brands in maturities ranging from 0.9 to 5.9. Ignite herbicide is also labeled for use on all LibertyLink crops, including corn, soybeans, cotton and canola, as well as burndown prior to crop emergence of non-LibertyLink crops.

“Nonselective Ignite herbicide knocks out both broadleaf and grass weeds, as well as weeds resistant to glyphosate and other herbicide classes,” Hurst said. “And, as with any weed management approach, timely and effective early season weed control is critical to crop health and preserving yield. Bayer strongly advocates the use of recommended residual herbicides along with Ignite to ensure optimal weed control and weed resistance management.”

For more information about Ignite herbicide, growers can visit www.BayerCropScience.us, talk to their local Bayer CropScience representative or call 1-866-99-BAYER (1-866-992-2937).

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Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. Bayer CropScience, a subgroup of Bayer AG with annual sales of EUR 6.830 billion (2010), is one of the world’s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and traits. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of 20,700 and is represented in more than 120 countries. This and further news is available at: www.press.bayercropscience.com.

Forward-looking statement
This news release may contain forward-looking statements based on current assumptions and forecasts made by Bayer Group or subgroup management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports, which are available on the Bayer website at www.bayer.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

Bayer CropScience, 2 T.W. Alexander Drive, Research Triangle Park, NC 27709. Always read and follow label instructions. Bayer, the Bayer Cross, Ignite and LibertyLink are registered trademarks of Bayer. Ignite is not registered in all states. For additional product information call toll-free 1-866-99-BAYER (1-866-992-2937) or visit our website at www.BayerCropScience.us.

CRP0511IGNITE0125-R00 USA-BCS-2011-0344

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