Thursday, December 12, 2013

Bayer CropScience Showcases Broadacre Innovation at ASTA

Bayer CropScience Has A Multifaceted Approach to Research, Development and Grower Solutions Help Lead Crop Technology Forward
Bayer Science for a Better Life logo

RESEARCH TRIANGLE PARK, N.C. (Dec. 11, 2013) – Corn and soybean growers in the Midwest face varying challenges every year, depending on weather, pests and diseases. Bayer CropScience is commited to investing in research and development to help those growers cultivate healthy crops that result in the highest yields possible. In the past few years, Bayer CropScience has continued to bring innovations in seeds and traits, seed treatments and equipment to the industry – focusing on technologies to improve growers’ experiences, the environment, plant health and yield. Visitors to ASTA this year will be able to see many of these new assets first-hand in the Bayer booth.

The Bayer CropScience booth highlights include:

  • A new seed treatment application technology, Bayer Fluency Agent, which is an alternative to standard talc and graphite lubricants. It is made of a polyethylene wax substrate and has been shown to significantly decrease dust and emissions during laboratory testing, including 90 percent reduction in total dust versus talc and 60 percent reduction in total dust versus graphite.
  • A glimpse at breakthrough technology scheduled to be available for the 2015 growing season is a seed treatment that will be used to combat soybean Sudden Death Syndrome (SDS) and give growers a much-needed solution to this problem. This new product will help to control the Fusarium fungus that causes SDS. Over the past three years, research trials in fields infested with SDS revealed an average 3-5 bu/acre yield benefit with the new SDS treatments compared to control treatments.  
  • An overview of the 10 Bayer SeedGrowth Centers which are used for innovation and demonstrations, bringing customers together to see new products and equipment. They provide services, including customized internal and external trainings, testing, advice and technical support, directly to seed treaters. They allow customers to learn first-hand about using SeedGrowth products, including Poncho®/VOTiVO®, the first seed treatment to combine an insecticide with a biological mode of action against nematodes for corn and soybeans, and receive interactive training on equipment, such as the first fully-automated seed treatment system On Demand™, which brings commercial treating downstream.
  • Weeds have no part in a high-yield story, but the LibertyLink® trait with Liberty® herbicide does. The LibertyLink system provides excellent weed control and preserves the yield of high-performing varieties. Crops with the LibertyLink trait allow growers to spray powerful Liberty herbicide in-crop for nonselective postemergence control of even the toughest weeds. The LibertyLink trait is widely available in soybeans, cotton, canola and corn. Take control of you fields with Liberty herbicide combined with LibertyLink seeds.

As part of its ongoing commitment to innovation, Bayer CropScience places a heavy focus on the creation and cultivation of a strong pipeline of products, equipment, coatings and services, as well as its continued investment in stewardship programs.

To learn more about Bayer CropScience, visit or contact your local sales representative for product information. You also can follow and share with us on Twitter @Bayer4CropsUS or connect on the Bayer CropScience social media hub, Bayer Connect.


About Bayer CropScience

Bayer is a global enterprise with core competencies in the fields of health care,

agriculture and high-tech materials. This year the company looks back on 150 years of working to fulfill its mission “Bayer: Science For A Better Life”. Bayer CropScience, the subgroup of Bayer AG responsible for the agricultural business, has annual sales of EUR 8,383 million (2012) and is one of the world’s leading innovative crop science companies in the areas of seeds, crop protection and non-agricultural pest control. The company offers an outstanding range of products including high value seeds, innovative crop protection solutions based on chemical and biological modes of action as well as an extensive service backup for modern, sustainable agriculture. In the area of non-agricultural applications, Bayer CropScience has a broad portfolio of products and services to control pests from home and garden to forestry applications. The company has a global workforce of 20,800 and is represented in more than 120 countries. This and further news is available at:



Bayer CropScience Media Hotline, 1-877-879-6162, or

Beth Roden
Director of Communications & Bayer CropScience NA Coordinator
Bayer CropScience
Tel: (919) 549-2030
Email: beth(dot)roden(at)bayer(dot)com

Sara Nix
Porter Novelli
Tel: (404) 995-4516
Email: sara(dot)nixporternovelli(dot)com


Find more information at


Forward-Looking Statements

This release may contain forward-looking statements based on current assumptions and forecasts made by Bayer Group or subgroup management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports which are available on the Bayer website at The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

© 2013 Bayer CropScience LP, 2 TW Alexander Drive, Research Triangle Park, NC 27709. Always read and follow label instructions. Bayer (reg’d), the Bayer Cross (reg’d), Poncho®, and VOTiVO® are trademarks of Bayer. Poncho/VOTiVO is not registered in all states. For additional product information, call toll-free 1-866-99-BAYER (1-866-992-2937) or visit our website at


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