Gipson will manage the development of new branding and product communication packages for Bayer's Professional Pest Management business
RESEARCH TRIANGLE PARK, N.C. January 8, 2013) – Environmental Science, a division of Bayer CropScience LP, announces Camille Gipson as Global Marketing Excellence and Professional Brand Communication Manager for the Marketing Excellence team at the Environmental Science headquarters in Lyon, France.
As the Marketing Excellence and Brand Communication Manager, Gipson is responsible for managing the Marketing Excellence Program, including the further global implementation and training, as well as the communication to the broader Bayer community. Gipson will also be responsible for managing the development of new branding and product communication packages for the Professional Pest Management business.
Most recently, Gipson served as Marketing Communications Manager, where she managed digital and public relations initiatives and agency relations for the pest management, turf and ornamental, and consumer lawn and gardening businesses of Environmental Science.
Gipson graduated from State University of New York at Buffalo with a Bachelor of Arts in Communication and concentrations in public relations and advertising. She joined Bayer in 2005 and held various positions in Marketing and Marketing Communications.
“I have always dreamed of the opportunity to grow both professionally and personally while experiencing a new culture and lifestyle in another country,” Gipson said. “I feel so honored to work for an organization that fosters this kind of individual development—I’m excited to play an integral role as Bayer continues to build and strengthen its global Marketing Excellence Program, plus our branding and product communications.”
Bayer CropScience is committed to bringing new technology and solutions for agriculture and non-agricultural uses. For questions concerning the availability and use of products, contact a local Bayer CropScience representative, or visit Bayer CropScience online at www.bayercropscience.us.
About Bayer CropScience
Bayer is a global enterprise with core competencies in the fields of health care, agriculture and high-tech materials. Bayer CropScience, the subgroup of Bayer AG responsible for the agricultural business, has annual sales of EUR 7.255 billion (2011) and is one of the world’s leading innovative crop science companies in the areas of seeds, crop protection and non-agricultural pest control. The company offers an outstanding range of products including high value seeds, innovative crop protection solutions based on chemical and biological modes of action as well as an extensive service backup for modern, sustainable agriculture. In the area of non-agricultural applications, Bayer CropScience has a broad portfolio of products and services to control pests from home and garden to forestry applications. The company has a global workforce of 21,000 and is represented in more than 120 countries. This and further news is available at: www.press.bayercropscience.com.
Bayer CropScience Media Hotline, 1-877-879-6162, or
Tel: (216) 453-5710
Director of Communications
Bayer CropScience, LP
Tel: (919) 549-2030
Find more information at www.bayercropscience.us.
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