Bayer Announces Updates to 2021 Bayer PLUS Rewards Program and Grower Financing

November 18, 2020

Bayer will incorporate updates to grower programs to extend the range of eligible products, respond to member needs and protect the future of the program.

(ST. LOUIS, Nov. 19, 2020) – Effective immediately, Bayer is updating the 2021 Bayer PLUS Rewards program to include recently launched products – XtendiMax® with VaporGrip® Technology, Delaro® Complete Fungicide and Huskie® FX Herbicide – as well as adjusting rewards levels to ensure the longevity of this critical program for our grower customers. These three products, along with Roundup® Brand Agricultural Herbicides, have been added to the 2021 Bayer Crop Protection Grower Finance Program.

“In developing the Bayer PLUS Rewards program, we set out to provide our customers with the opportunity to earn rewards on a wide range of high-quality agronomic products, while ensuring it was underpinned by a sustainable financial model,” said Josh VanDeWalle, Bayer PLUS Lead. “We believe that these changes will provide increased value for growers by continuing to expand our portfolio of offerings, over the long term.”

In light of the recent EPA approval of XtendiMax® with VaporGrip® Technology,1 this low-volatility dicamba product will now be offered within the Roundup® Brand Agricultural Herbicides/XtendiMax® Incentives category of Bayer PLUS Rewards.

As previously announced, Bayer PLUS members have access to a new category for 2021 called partner products featuring Valent®, which can unlock an additional $1/A incentive on eligible Roundup® purchases.2

Bayer recently launched Delaro® Complete Fungicide, the company’s first corn and soybean fungicide to offer three modes of action (MOAs) in the U.S.

Cereal growers can also look forward to the new Huskie® FX Herbicide with three powerful herbicide groups in one formulation. Both products are included in the Product Portfolio Incentive category of Bayer PLUS Rewards.

XtendiMax®, Roundup® Brand Agricultural Herbicides, Delaro® Complete and Huskie® FX have also been added to the 2021 Bayer Crop Protection Grower Finance Program . This program allows growers access to fixed 0% financing3 that can increase purchasing power with payment terms that fit members’ needs.

Recently announced enhancements to the 2021 Bayer PLUS Rewards program include access to a free one-year subscription to the Climate FieldView™ Platform, a $99 value, for new and existing members when growers connect their Bayer PLUS and FieldView™ accounts. Members also have 24/7 access to the online grower portal to see eligible purchase history and request rewards checks with ease, as well as the updated Bayer PLUS Rewards Incentive Calculator.

With these latest updates and the 2021 program enhancements, Bayer is confident that the 2021 Bayer PLUS Rewards program will continue to offer retailers and growers the value they need, all season long.

Download the 2021 Bayer Crop Protection Grower Finance Program3 flyer to learn more about the program requirements. Visit the Bayer PLUS FAQs page for more information on the most commonly asked questions about each of the respective Bayer PLUS programs.

1 XtendiMax® Herbicide with VaporGrip® Technology must be used with VaporGrip Xtra Agent (or an approved equivalent vapor-reducing agent).
2 See program terms & conditions for full details.
3 See grower financing program flyer for full details.

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Bayer is committed to bringing new technology and solutions for agriculture and nonagricultural uses. For questions concerning the availability and use of products, contact a local Bayer representative, or visit Crop Science, a division of Bayer, online at www.CropScience.Bayer.us.

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About Bayer

Bayer is a global enterprise with core competencies in the life science fields of health care and nutrition. Its products and services are designed to benefit people by supporting efforts to overcome the major challenges presented by a growing and aging global population. At the same time, the Group aims to increase its earning power and create value through innovation and growth. Bayer is committed to the principles of sustainable development and maintaining what the Bayer brand stands for: trust, reliability and quality throughout the world. In the 2019 fiscal year, the Group employed approximately 104,000 people and had sales of 43.5 billion euros. Capital expenditures amounted to 2.9 billion euros, R&D expenses to 5.3 billion euros. For more information, go to www.Bayer.com.

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Media Contact:
Justin Stewart, Public Relations
BBDO Atlanta
+1 770-891-6890 | justin.stewart@bbdo.com


XtendiMax® herbicide with VaporGrip® Technology is part of the Roundup Ready® Xtend Crop System, is a restricted use pesticide and must be used with VaporGrip® Xtra Agent (or an equivalent vapor-reducing agent). For approved tank-mix products (including VRAs and DRAs), nozzles and other important label information, visit www.XtendiMaxApplicationRequirements.com.

ALWAYS READ AND FOLLOW PESTICIDE LABEL DIRECTIONS. XtendiMax® is a Restricted Use Pesticide. Not all products are registered in all states and may be subject to use restrictions. The distribution, sale, or use of an unregistered pesticide is a violation of federal and/or state law and is strictly prohibited. Check with your local dealer or representative for the product registration status in your state. Services and products offered by The Climate Corporation are subject to the customer agreeing to our Terms of Service. Our services provide estimates or recommendations based on models. These do not guarantee results. Before making financial, risk management and farming decisions, agronomists, commodities brokers and other service professionals should be consulted. More information at https://www.climate.com/legal/disclaimer. FieldView™ is a trademark of The Climate Corporation. Bayer, Bayer Cross, Delaro®, Huskie®, Roundup®, VaporGrip® and XtendiMax® are registered trademarks of Bayer Group. Valent® is a trademark of Valent U.S.A. LLC. For additional product information call toll-free 1-866-99-BAYER (1-866-992-2937) or visit our website at www.BayerCropScience.us. Bayer CropScience LP, 800 North Lindbergh Boulevard, St. Louis, MO 63167. ©2020 Bayer Group. All rights reserved.