Bayer CropScience Unveils Finalists’ Videos for ‘Tales of Transformation’ Initiative

June 29, 2014

RESEARCH TRIANGLE PARK, N.C. (June 30, 2014) – As part of its ongoing mission to celebrate the value pest management professionals (PMPs) bring to society, Environmental Science, a division of Bayer CropScience LP, Bayer has announced the five finalists for its Tales of Transformation initiative, and each finalist’s story is featured online, where viewers can watch all five videos. Bayer launched Tales of Transformation at PestWorld last October, calling upon PMPs to share their proudest moments of when they used Bayer products and solutions to transform the lives and living conditions of customers battling severe pest infestations.

“We’re excited to announce our five finalists who all show great passion for their work and dedication to ridding their customers’ homes and businesses of pests that pose public health threats,” said Norman Barclift, marketing manager, General Insect Control. “We’ve heard great stories of times when these finalists used their skills, expertise and Bayer products to transform the lives of their customers. Now it’s time for the industry to get to know each one of them.”

All five stories from the following finalists can be viewed before the voting period opens in August:
Clem Jaggan, Truly Nolen of America, Orlando, Fla.
Scott Robbins, Action Pest Control, Evansville, Ind.
Rick Steinau, Ace Exterminating, Cincinnati, Ohio
Adam Villareal, Insight Pest Solutions, Morrisville, N.C.
Joseph Wilson, All Pro Pest Control, Santa Clarita, Calif.

Once the voting period opens in August, professionals will have the chance to vote for the winning submission, which will be announced in October prior to PestWorld2014. The winner will receive complimentary Bayer products to be used for a community service initiative of his choice. In addition, he will be awarded with an all-expenses-paid trip. Industry-wide communications regarding the voting period will be announced later this summer.

“We encourage members of the industry to check out all of the videos online and learn more about these finalists and the stories they’ve shared.” Barclift said. “We’re excited to give these stories a platform and showcase these PMPs who are resolving tough-to-treat pest infestations with Bayer products.”

For additional information about the Tales of Transformation initiative, please visit www.bayertalesoftransformation.com.

Official rules are available at www.bayertalesoftransformation.com/official-rules.

Bayer Pest Pro Twitter Page:
https://twitter.com/bayerpestpro

Bayer and the Bayer Cross are registered trademarks of BAYER.

Bayer CropScience is committed to bringing new technology and solutions for agriculture and non-agricultural uses. For questions concerning the availability and use of products, contact a local Bayer CropScience representative, or visit Bayer CropScience online at www.bayercropscience.us.


###


Visit the Bayer Connect - Social Hub for all Bayer CropScience social media, recent news, blog posts, videos and more.


About Bayer CropScience
Bayer is a global enterprise with core competencies in the fields of health care,
agriculture and high-tech materials. Bayer CropScience, the subgroup of Bayer AG responsible for the agricultural business, has annual sales of EUR 8,819 million (2013) and is one of the world’s leading innovative crop science companies in the areas of seeds, crop protection and non-agricultural pest control. The company offers an outstanding range of products including high value seeds, innovative crop protection solutions based on chemical and biological modes of action as well as an extensive service backup for modern, sustainable agriculture. In the area of non-agricultural applications, Bayer CropScience has a broad portfolio of products and services to control pests from home and garden to forestry applications. The company has a global workforce of 22,400 and is represented in more than 120 countries. This and further news is available at: www.press.bayercropscience.com.


Contact:
Bayer CropScience Media Hotline, 1-877-879-6162, or

Becca Hogan
Manager of External Communications
Bayer CropScience LP
Tel: (919) 549-2998
Email: becca(dot)hogan(at)bayer(dot)com

Brittany Julian
Global Prairie
Tel: (216) 453-5710
Email: brittany(dot)julian(at)global-prairie(dot)com

USA-BCS-2014-0118
Find more information at www.bayercropscience.us.

Forward-Looking Statements
This release may contain forward-looking statements based on current assumptions and forecasts made by Bayer Group or subgroup management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports which are available on the Bayer website at www.bayer.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

©2014 Bayer CropScience LP, 2 T.W. Alexander Drive, Research Triangle Park, NC 27709. Always read and follow label instructions. Bayer and the Bayer Cross are registered trademarks of Bayer. For additional product information call toll-free 1-866-99-BAYER (1-866-992-2937) or visit our website at www.BayerCropScience.us